Market Place – Concept store is conceptual design, which can be described in one phrase – “Style is a simple way of saying complicated things”. The store is located in the Central Serbia, a place where concept stores are not so common thing.
The store that focuses on small amount of articles and quality, rather than quantity, entailed a different approach, than any other store. The store was designed as a photo shooting set; series of snippets that follow the customer as he passes by the window shop, while enters and wonders through the store. Each element is custom made and placed right where it needed to be.
The usage of the materials varies, from steel, brass, wood, stone… Different combination of the natural materials as well as composites was used to enhance the overall shopping experience.
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Jovana Miletic, Miloje Krunic, Aleksandar Copic