The design of the MTEL Austria kiosk was defined by their slogan, „Closer to home“. In order to understand this phrase, the one must know the fact that Mtel Austria is doughter company of Serbian Telekom, and as such it connect Serbian people in Austria, with their homeland.
The idea was to create the kiosk that, at the same time, represents the future-oriented company that offers mobile services, yet traditionally bound to Serbian roots. In that manner we created the design that has modern lines and shapes, followed with some traditional motives, such is Pirot’s carpet – the famous traditional element of the Serbian folklore. The pattren that can be seen on that carpet is used, modernised and as such implemented on the sides of the kiosk.
The combination of the materials was carefully selected in order to achieve the warm and welcoming feeling, to create the warmth that one can feel at home.
Commercial interior design
M TEL Austria
Jovana Miletic, Miloje Krunic, Jelena Obradovic